In the context of big data, the teaching of financial accounting for vocational undergraduate students needs to be continuously optimized and innovated. This article provides a brief analysis of the current situation of financial accounting teaching for vocational undergraduate students. It also analyzes the phenomena of outdated teaching concepts, outdated teaching content, and unreasonable teaching objectives in the current teaching of financial accounting for vocational undergraduate students. It proposes the idea of innovating teaching concepts in current teaching work, clarifying teaching objectives, integrating flipped classroom reform teaching mode, and introducing project-based teaching method to improve teaching efficiency, so as to achieve more efficient teaching guidance for students.

Employment guidance is an important way for employment education in colleges and universities, and it is also an important educational process. Strengthening the employment guidance in colleges and universities is necessary to alleviate the structural contradiction of employment and serve the talent cultivation of schools, as well as to enhance the employability of college students and serve the growth and success of young students. This paper focuses on the problems of employment guidance in colleges and universities in the new era, and proposes countermeasures to solve them in four dimensions: system construction, precise service, regional coordination and employment capacity enhancement.

To rejuvenate the country through science and education, the university is an important position of China's personnel training system and a base for the production of human resources in our country. The higher education in the popularization stage has made a profound change in the employment mode of graduates, which makes the discipline structure and personnel training mode of colleges and universities adapt to the requirements of the market and society. Based on the employment situation of colleges and universities, this paper analyzes the significance, dilemma and suggestions of constructing a feedback mechanism for the quality of graduates, so as to help colleges and universities cultivate more high-quality talents.

The improvement of critical thinking ability is a process of human brain’s cognition, reasoning and judgment of objective things. This experiment starts with the learners’ discourse cognitive construction model, and attempts to study the effect of the training of discourse cognitive model based on critical thinking habits on the English writing performance of the application-oriented English majors with three different levels of language expression ability, so as to help the learners improve their English writing in the construction of conscious discourse cognition.

The implementation of the "the Belt and Road" requires the common development of the "five links" of policies, facilities, trade, finance and popular support, among which "people to people connectivity" is the premise of the coordinated promotion of the "five links", and cultural communication, exchange and cooperation are the foundation and guarantee of the popular support project. The "the Belt and Road" cultural communication, exchange and cooperation are diverse in content and form. We need to identify the opportunities and challenges we face, make long-term strategic plans, and take practical countermeasures and implementation paths according to the characteristics of cultural communication diversity. Some domestic scholars have conducted research on cultural communication strategies and analyzed the opportunities and challenges they face, but there is a lack of diversity analysis on the forms of communication that should be adopted. This paper explores and studies the "the Belt and Road" cultural communication strategy, implementation path and safeguard measures, constructs a new model of diversified cultural communication and exchange cooperation, and tries to play a certain role in promoting the actual effect of cultural communication and exchange cooperation and better safeguarding the "the Belt and Road" community of interests.

With the development of the new situation, the "00s" have become the mainstream college students in universities, and the "05s" are about to enter universities. The group of college students born in the 2000s has shown ideological characteristics such as high openness, strong self-esteem, strong individualism, active thinking, and weak psychological resilience, which have brought new challenges to ideological and mental health education in universities. At present, it has become a common trend for graduate students in universities to serve as part-time counselors, and the structure of university counselors is generally "a combination of full-time and part-time, with full-time as the main focus, and full-time leading and part-time". As a full-time counselor in a university, I have worked as a part-time counselor during my graduate studies. Based on my personal and practical experience as a part-time counselor, I will consider and study the impact of part-time counselors on the construction of the university counselor team. In order to make the construction of the university counselor team more professional, professional, and diversified, I will propose constructive suggestions.

The reform of the training mode for English majors in the context of the new liberal arts is a dynamic process that conforms to social needs, continuously improves and optimizes. After a series of special investigations, this article proposes development ideas for the cultivation of English majors in local applied undergraduate universities based on the analysis of the demand for English majors' abilities in the job market. The aim is to solve the problems of unclear characteristics of English major talent cultivation in local applied undergraduate universities and weak competitiveness of graduates in employment.

"Kappa", as a late work of Ryunosuke Wasagawa, contains the strong feelings of Ryusuke Wasagawa's criticism of society, Sukekawa depicts a bizarre and fantasy Kappa country world, using the art of mapping, showing the darkness of Japanese society and the ugly side of society, this article analyzes the world-weary thoughts contained in the story through the storyline in the novel "Kappa" and the main characters in the story.